Check an advertisement for personal injury services before it is published

Key facts

Human involvement
YellowClose supervision
How AI is used
Compare the draft advertisement, webpage or social post with the limits the lawyer identifies, and list each statement, image or claim of speciality that needs a decision. Do not publish the advertisement.
What the lawyer must review
  • The lawyer decides whether each line may be published, and in which medium.
  • In Queensland, test the copy against section 66, including the own-website exception.
  • Check specialist wording against rule 36.2 where the uniform conduct rules apply.
  • The lawyer approves the final copy before it goes out.
Written for / version
NSWVICQLD

Open a jurisdiction version of this task to see which instruments apply: NSWVICQLD

Who does what

Who does what
RoleWhat they do
AssistancePotential support includes preparing preliminary structure or wording and identifying points for review. Confirm the tool’s capability and permitted scope.
LawyerSet the scope, supervise the work closely, verify every part relied on, resolve omissions and exceptions, and approve the exact output.

Checklist

  1. Check the specialist’s assumptions, qualifications and limits. Obtain the relevant expert or specialist review before relying on a technical conclusion.
  2. Confirm the output against the client’s instructions and the complete relevant source material, including omissions or contradictions.
  3. Resolve exceptions and record the responsible lawyer’s approval of the exact output and intended use.

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