---
title: "Takedown demand for AI-generated deepfake or synthetic content (to poster or platform)"
url: "https://ailawframework.com/precedents/defamation-and-media-law/deepfake-takedown-letter"
type: "precedent"
site: "AI Law Framework"
id: "a33-deepfake-takedown-letter"
area_id: "A33"
kind: "letter"
ai_level: "yellow"
version: 1
law_stated_as_at: "2026-10-17"
---

# Takedown demand for AI-generated deepfake or synthetic content (to poster or platform)

> An urgent removal demand to a poster or platform about AI-generated or altered images, video or audio of the client, with selectable defamation, intimate-image, privacy and consumer-law bases and a safety check before…

Canonical page: https://ailawframework.com/precedents/defamation-and-media-law/deepfake-takedown-letter  
Law stated as at: 2026-10-17

Site index for agents: https://ailawframework.com/llms.txt

An urgent removal demand to a poster or platform about AI-generated or altered images, video or audio of the client, with selectable defamation, intimate-image, privacy and consumer-law bases and a safety check before sending.

## Key facts

- Kind: Letter. A letter or email you adapt and send.
- Practice area: [Defamation & Media Law](https://ailawframework.com/precedents/defamation-and-media-law.md)
- Jurisdictions: Australia, Commonwealth, New South Wales, New Zealand
- AI level: Yellow. AI can help in set ways. A lawyer checks specific points before use.
- Law stated as at: 2026-10-17
- Status: Maintained. Checked on 2026-10-17 against the 10 authorities it cites, for 4 jurisdictions.

## When to use it

Use when a client is depicted in synthetic or altered material and wants it removed quickly. If the material may depict a person under 18, do not use this letter: report to police and eSafety. For intimate images of adults, explain the eSafety route first.

## How AI may be used

AI may assemble the capture schedule and a first draft from lawyer-selected material. It cannot prove that content is synthetic, and intimate imagery must never be put into an AI tool.

**AI may:**

- Build the location and capture schedule from URLs, timestamps and hashes the lawyer supplies
- Produce a first draft from the legal bases and remedies the lawyer has selected
- Summarise the platform's published reporting channels and response times for the lawyer to confirm

**AI must not:**

- Must not be used on intimate images, or on any image of a person who may be under 18: never upload them to an AI tool or online detection service
- Must not present an AI detection score as proof that content is synthetic
- Must not add any threat of a criminal or regulatory complaint conditional on compliance

**The lawyer checks:**

- The client's instructions and preserved originals support every factual statement about the material
- Each legal basis selected fits the facts and the governing jurisdiction
- Child-safety and family-violence risks were assessed before the letter is sent
- The client has been told about the eSafety reporting route where intimate imagery is involved

## Authorities

- [Online Safety Act 2021 (Cth) s 15 (intimate image; altered material), s 32 (complaints), Pt 6 ss 75, 77 (posting without consent; removal notices)](https://www.legislation.gov.au/C2021A00076/latest/text)
- [Online Safety Act 2021 (Cth) Pt 7 s 88 (removal notice for cyber-abuse material targeted at an Australian adult)](https://www.legislation.gov.au/C2021A00076/latest/text)
- [Criminal Code Act 1995 (Cth) Sch 1 ss 474.17A, 474.17AA (transmitting sexual material without consent, including material created or altered using technology)](https://www.legislation.gov.au/C2004A04868/latest/text)
- [Crimes Act 1900 (NSW) Pt 3 Div 15C, ss 91PA, 91Q, 91R (intimate image or audio material)](https://legislation.nsw.gov.au/view/html/inforce/current/act-1900-040#pt.3-div.15C)
- [Privacy Act 1988 (Cth) Sch 2 (serious invasions of privacy), cll 7, 14, 15](https://www.legislation.gov.au/C2004A03712/latest/text)
- [Defamation Act 2005 (NSW) ss 12A, 39A](https://legislation.nsw.gov.au/view/html/inforce/current/act-2005-077#sec.39A)
- [Competition and Consumer Act 2010 (Cth) Sch 2 (Australian Consumer Law) s 18](https://www.legislation.gov.au/C2004A00109/latest/text)
- [Legal Profession Uniform Law Australian Solicitors' Conduct Rules 2015 (NSW) r 34.1.2](https://legislation.nsw.gov.au/view/html/inforce/current/sl-2015-0244)
- [Harmful Digital Communications Act 2015 (NZ) s 24](https://www.legislation.govt.nz/act/public/2015/0063/latest/whole.html)
- [Regulation (EU) 2024/1689 (AI Act) art 50(4)](https://eur-lex.europa.eu/eli/reg/2024/1689/oj/eng)

## Official form

[Official form](https://www.esafety.gov.au/key-topics/image-based-abuse/report-image-based-abuse)

## Full text and drafting notes

The full text and the drafting notes are not part of this public page. Signed-in firm accounts can read them at https://ailawframework.com/precedents/defamation-and-media-law/deepfake-takedown-letter and through the signed-in MCP connector https://ailawframework.com/mcp/firm.

*Practice guidance for planning and review. Confirm current primary sources and the requirements of the actual matter. This is general information, not legal advice.*
