---
title: "Build a deception issues table from the campaign or statement"
url: "https://ailawframework.com/practice/competition-and-consumer-law/build-a-misleading-conduct-issues-table-from-the-campaign-or-statement/united-states"
type: "task_jurisdiction_version"
site: "AI Law Framework"
id: "A29-T1-R1-US"
practice_area: "Competition & Consumer Law (ACCC / ACL)"
tier: "yellow"
lawyer_review: "required"
jurisdictions: ["US"]
last_reviewed: "2026-10-22"
---

# Build a deception issues table from the campaign or statement

> Table each claim, the product it describes, and the evidence file the lawyer supplies for that claim. Do not rewrite the advertising.

Canonical page: https://ailawframework.com/practice/competition-and-consumer-law/build-a-misleading-conduct-issues-table-from-the-campaign-or-statement/united-states  
Last reviewed: 2026-10-22

Site index for agents: https://ailawframework.com/llms.txt

## Key facts

| Fact | Value |
| --- | --- |
| Practice area | [Competition & Consumer Law (ACCC / ACL)](https://ailawframework.com/practice/competition-and-consumer-law.md) |
| Human involvement | Yellow: Lawyer and AI draft together |
| How AI is used | Table each claim, the product it describes, and the evidence file the lawyer supplies for that claim. Do not rewrite the advertising. |
| What the lawyer must review | FTC Act § 5 declares unfair methods of competition, and unfair or deceptive acts or practices, in or affecting commerce unlawful. The Commission’s authority has stated exceptions, including banks. Lanham Act § 43(a), 15 U.S.C. § 1125(a)(1), reaches a false or misleading description or representation of fact which, in commercial advertising, misrepresents the nature, characteristics, qualities or geographic origin of goods, services or commercial activities. You decide whether a claim is deceptive and whether a private plaintiff has a Lanham Act case. State UDAP statutes are separate. Open the one that applies. |
| Written for | United States |
| Applies to | [Build a misleading-conduct issues table from the campaign or statement](https://ailawframework.com/practice/competition-and-consumer-law/build-a-misleading-conduct-issues-table-from-the-campaign-or-statement.md) |

## Checking plan

- What the AI does: Table each claim, the product it describes, and the evidence file the lawyer supplies for that claim. Do not rewrite the advertising.
- Basis: Checked against the linked sources on 22 October 2026. Confirm the current instrument before reliance.

## Notes

- Section 5 and the Lanham Act are different claims. Do not collapse them.
- Banks are outside the Commission’s § 5 authority as stated in § 45(a)(2). Check who the advertiser is.

## Sources

- [15 U.S.C. § 45, FTC Act section 5](https://www.law.cornell.edu/uscode/text/15/45) (checked 2026-10-22)
- [15 U.S.C. § 1125, False designations and false advertising](https://www.law.cornell.edu/uscode/text/15/1125) (checked 2026-10-22)

*Practice guidance for planning and review. Confirm current primary sources and the requirements of the actual matter. This is general information, not legal advice.*